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May 4, 2017 – 12:41 pm
Mercedes-Benz E-Class (W212) - Wikipedia

For other uses of the name Mercedes, see Mercedes.

Mercedes-Benz
Types of companies Division of Daimler AG
Founded 1881
Entrepreneur Karl Benz
Headquarters Stuttgart, Germany
Key people Dieter Zetsche, CEO
Industry Automotive
Product (business) Automobiles
Trucks
Buses
Engines
Holding company Daimler AG
Website

Mercedes-Benz is a Germany manufacturer of Automobile, Bus, Coach (vehicle), and Truck. It is currently a division of the parent company, Daimler AG (formerly DaimlerChrysler AG), after previously being owned by Daimler-Benz. Mercedes-Benz has its origins in Karl Benz's creation of the first automobile in January 1886, and by Gottlieb Daimler and engineer Wilhelm Maybach's conversion of a carriage by the addition of a petrol engine the same year. The Mercedes (car) automobile was first marketed in 1901. The first Mercedes-Benz Brand name vehicles were produced in 1926, following the merger of Karl Benz's and Gottlieb Daimler's companies into the Daimler-Benz company. Mercedes-Benz has introduced many technological and safety that have become common in other vehicles several years later.

Purchasing

Mercedes-Benz automobiles are available at dealerships in more than List of sovereign states and their work fleet (trucks and commercial) vehicles are available from a group of dealers worldwide as well as direct from the factory. As with several other European automobile brands, Mercedes-Benz offer a European delivery option for international customers who purchase a Mercedes-Benz automobile.

Quality

Since its inception, Mercedes-Benz had a reputation for quality and durability. Objective measures looking at Passenger vehicles such as J.D. Power surveys demonstrated a downturn in reputation in this area in the late 1990s and early 2000s. By mid-2005, Mercedes temporarily returned to the industry average for initial quality, a measure of problems after the first 90 days of ownership, according to J.D. Power. In J.D. Power's Initial Quality Study for the first quarter of 2007, Mercedes showed dramatic improvement by climbing from 25th to 5th place, surpassing quality leader Toyota and earning several awards for its models. For 2008, Mercedes-Benz's initial quality rating improved by yet another mark, now in fourth place. On top of this accolade, it also received the Platinum Plant Quality Award for its Mercedes’ Sindelfingen, Germany assembly plant. As of 2009, Consumer Reports of the United States has changed their reliability ratings for several Mercedes-Benz vehicles to "average, " and recommending the E-Class and the S-Class.

Motorsport

The two companies which were merged to form the Mercedes-Benz brand in 1926 had both already enjoyed success in the new sport of motor racing throughout their separate histories- both had entries in the very first automobile race Auto racing. This has continued, and throughout its long history, the company has been involved in a range of motorsport activities, including Sports car racing and Rally racing. On several occasions Mercedes-Benz has withdrawn completely from motorsport for a significant period, notably in the late 1930s and after the 1955 Le Mans disaster, where a Mercedes-Benz 300SLR collided with another car and killed more than eighty spectators. Although there was some activity in the intervening years, it was not until 1987 that Mercedes-Benz returned to front line competition, returning to Le Mans, DTM, and F-1 sports car racing with Sauber.

The 1990s saw Mercedes-Benz purchase engine builder Ilmor (now Mercedes-Benz High Performance Engines), and campaign cars at the famed Indy 500 race under the USAC/CART rules, eventually winning that race with Al Unser, Jr. at the wheel. The 90's also saw the return of Mercedes-Benz to GT racing, and the Mercedes-Benz CLK GTR, both of which took the company to new heights by dominating the FIA's GT1 class.

Mercedes-Benz is currently active in three forms of motorsport, Formula Three, Deutsche Tourenwagen Meisterschaft and Formula One. In Formula One, the company part owns Team McLaren and has supplied the team with engines engineered by Ilmor since 1995. This partnership has brought success, including Drivers Championships for Mika Häkkinen in 1998 and 1999 and for Lewis Hamilton in 2008, as well as a Constructors Championship in 1998. The collaboration with McLaren has been extended into the production of roadgoing cars such as the Mercedes-Benz SLR McLaren.

Business alliances (Studebaker-Packard Corporation)

In 1958 Mercedes-Benz entered into a distribution agreement with the Studebaker-Packard Corporation of South Bend, Indiana (USA), makers of Studebaker and Packard brand automobiles. Under the deal, Studebaker would allow Mercedes-Benz access to their United States dealer network, handle shipments of vehicles to those dealers, and in return receive compensation for each car sold. Studebaker also was permitted to use the German automaker’s name in its advertisements, which stressed Studebaker's quality over quantity.

When Studebaker entered into informal discussions with Franco-American automaker Facel Vega about offering their Facel Vega Excellence model in the United States, Mercedes-Benz objected to the proposal. Studebaker, which needed Mercedes-Benz distribution payments to help stem heavy losses, dropped further action on the plan.

Mercedes-Benz maintained an office within the Studebaker works in South Bend from 1958 to 1963 when Studebaker's U.S. operations ceased. Many U.S Studebaker dealers converted to Mercedes-Benz dealerships at that time. When Studebaker closed its Canadian operation and left the automobile business in 1966, remaining Studebaker dealers had the option to convert their dealerships to Mercedes-Benz dealership agreements.

Production

Besides its native Germany, Mercedes-Benz vehicles are also manufactured or assembled in:

  • Argentina(buses, trucks and the Sprinter van. The first factory of Mercedes-Benz outside of Germany)
  • Austria (G-Class)
  • Bosnia and Herzegovina
  • Brazil (buses, trucks, C-class passenger cars (export only), established in 1956)
  • Canada
  • China
  • Egypt
  • Hungary (construction of a new plant in the country announced on June 18, 2008, for next generation A- and B-Class)
  • India
  • Indonesia
  • Iran
  • Malaysia
  • Mexico
  • Nigeria (buses, trucks, utility motors and the van Sprinter)
  • South Africa
  • South Korea (Mercedes-branded Ssangyong Musso and MB100 models manufactured by SsangYong Motor Company)
  • Thailand
  • Turkey
  • United Kingdom (The SLR sports car is built at the McLaren Technology Centre in Woking).
  • USA

Mercedes-Benz range today

Mercedes-Benz has a full range of passenger, light commercial and heavy commercial equipment. Production is on a global basis. The Smart (automobile) brand of City car has also been part of the Mercedes-Benz Group since 1994.

Passenger cars

Pope Benedict XVI in a Mercedes-Benz Popemobile in São Paulo, Brazil

The following passenger vehicles were in production in 2009:

McLaren cars

Mercedes M156 engine
Source: www.mercedes-wiki.com
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